March 6 2017

Video: Smartify

I haven't noticed the new Smartify app. which allows you to photo an actual painting in an art gallery, and then via imaging recognition software find out all about it. 

In The Guardian, Jonathan Jones is not impressed:

[...] in reality, Smartify and all similar attempts to provide instant on-screen art history, including those by museums themselves, just encourage people to gawp at phones instead of looking at paintings. As if we needed any more encouragement.

It seems like a great idea to me, and should help engage new audiences. For better or worse, things like smartphones are just too integral to people's way of living these days. It's better that museums and art lovers harness their potential rather than harrumph about it. In any case, it's really no different to going around with a guidebook.

Of course, the image-recongition software element sounds like the sort of thing that'll put people like me out of a job. 

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